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Salon Branding 101: How to Show Off Your Salon’s Unique Style and Personality
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Forget the boring corporate branding stuff – this article will teach you how to showcase your salon’s one-of-a-kind vibe through salon branding. Your salon’s brand goes way beyond just a logo. It encapsulates the heart and soul of your business and lets your personality shine. Killer salon branding makes clients feel good and creates a…
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How to Attract Your Perfect Salon Clients With Social Media
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There is no denying social media influences our lives, from finding exciting products and services to spotting new trends. As social media integration intensifies across the beauty industry, salons must grasp the art of engaging with their customers effectively and using platforms like Facebook, TikTok, and Instagram to their advantage. Now, more than ever, social media…
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Instagram Versus Salon Website. Which is Better?
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Using Instagram for a salon business can feel much more convenient and easier to run than building a website. But are you missing out on specific salon website benefits by not having a dedicated website? Maintaining a social media presence for your salon on Instagram and elsewhere is a great idea, but there are many…
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The Ultimate Guide to Designing a Salon Website
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Thousands of salons advertise their services online with a website, but none are exactly like yours. By designing a salon website that reflects your brand, you can stand apart from the crowd and give people a reason to choose your salon business over the others. Why You Need a Website for Your Salon A well-designed…
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4 Essentials To Scale Your Salon’s Online Reputation
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Establishing a strong salon online reputation and presence is non-negotiable to compete in today’s beauty marketplace. But standing out on the Internet with so much competition for customer attention requires effort and strategy. Read on to discover the four essential components of successful salon online marketing and how to do it consistently to build your…