top of page
CEDAR HAIR STUDIO · DENVER, CO
Empty chairs are expensive. New stylists take months to fill one.
the challenge
Every time Emily Moll hired, the math was the same. Months of a chair earning nothing while a new stylist built a book from scratch, and the chair costing rent from day one either way.
Demand that belongs to the salon, so a new stylist inherits it on day one.
what changed with glammatic
Glammatic built demand that belongs to the salon. Found when Denver searches, a site that books, and a feed that shows the standard of every chair. A new stylist walks into clients instead of hunting for them.
Found when Denver searches for a salon. Demand that belongs to the salon is what fills a new chair.
the strategy
The Website
The salon's front door online, built to book, owned by the business.
Salon-Owned Demand
Visibility that sends clients to Cedar rather than to a name, so demand survives any roster.
Social Media
A feed that shows the standard of work a new client can expect from any chair.
9.8x
Instagram engagement
15%
increase in organic search traffic
bottom of page