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SALON 833 · CHICAGO, IL
Three social media managers couldn't get it right.
the challenge
Lisa Caputo runs a premium salon whose Instagram never matched its reputation. Three social media managers had tried. The team had no time to shoot content between clients, and every week the feed slipped a little further from the work.
A feed that finally looks like the salon it belongs to.
what changed with glammatic
A team that only works with salons took the feed over completely. Real work from the chair, photographed and captioned at the salon's level. Lisa approves the month ahead. Nobody at 833 posts anything.
Booking clicks from social up 719%. The feed started sending people to the book.
the strategy
Social Media, Run by Specialists
A team that only works with salons took over the feed after three managers couldn't get it right.
Content From the Chair
Real work, photographed and captioned to match the salon's level. Lisa approves the month ahead.
Feed to Book
Posts built to send people to the booking page, not just collect likes.
6.5x
Instagram engagement in six months
8.2x
booking link clicks on social in six months
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