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BEHIND THE CHAIR
The Glammatic Blog is your resource for learning how to attract new clients, retain loyal ones, and run a more profitable salon through smarter marketing and automation.
Our articles break down proven strategies in areas like SEO, social media, and client engagement—showing you how to apply them step by step. Whether you’re refining your systems or exploring how AI can simplify your day-to-day operations, you’ll find clear, practical insights to help your business grow with confidence.
Simple And Easy Salon Retail Strategy For 2025
Salon retail strategy differs for every business, and a different approach leads to a different outcome. Most hairstylists and owners have said that retail is the most uncomfortable part of their job, mainly because they don’t want to be too pushy.
5 min read
5 Proven Ways to Increase Retail Sales in Your Salon
Struggling to increase retail sales? Sometimes, a good hairstylist is only good at cutting hair without knowing how to master the salesy approach. Just remember that practice makes everything perfect.
4 min read
How To Fill Your Salon On Just $50: Smart Meta Ads Tips
Meta ads for salons are a game-changer in 2025. Luckily, running Meta Ads (Facebook & Instagram) doesn’t have to drain your marketing budget. For most businesses, even small-scale experiments with just $50 can generate valuable insights and help you find what resonates with your audience.
4 min read
Top 5 Summer Salon Service Packages Your Clients Will Love
Summer salon service packages are a must-have if you want to make serious profit in 2025. Everyone loves a good deal, and most women can't resist the urge to feel pretty and pampered in just a couple of hours, all in one day and at one place!
4 min read
Simple And Easy Salon Retail Strategy For 2025
Salon retail strategy differs for every business, and a different approach leads to a different outcome. Most hairstylists and owners have said that retail is the most uncomfortable part of their job, mainly because they don't want to be too pushy.
5 min read
The Ultimate Guide to Reviving Salon Retail Sales for Salon Owners
This guide will walk you through the best practices for selling salon products online, from creating an irresistible online experience to leveraging social media like a pro.
6 min read
Glammatic Launches in Square App Marketplace to Provide Beauty Professionals with Seamless Marketing and Operational Solutions
Glammatic, a leading provider of marketing solutions for beauty professionals, today announced its integration with Square, the globally trusted software, payments, and hardware solution for businesses of all sizes.
2 min read
5 Expert Tips: Turn Your Salon Into a Client Magnet
The secret to a thriving salon isn’t just great haircuts, flawless makeup, or cutting-edge techniques. It’s about creating an experience your clients love. When you focus on building an environment that caters to your client’s needs, you can turn one-time visitors into loyal, repeat customers who rave about your business.
5 min read
Salon Booking Link vs. Website: Your Power Combo for Growth
While a booking link is a fantastic tool, it doesn’t do everything a salon website can. Think of your salon booking link and website as besties—together, they are a powerhouse that can transform your salon’s digital presence.
3 min read
6 Ways to Supercharge Online Booking at Your Salon
As a salon owner, you want to make booking appointments as easy as possible for your clients. By optimizing your salon online booking system, you can increase the number of bookings, improve customer satisfaction, and grow your salon business.
2 min read
6 Ways Salons Can Fill The Dreaded Appointment Gaps
And while some might celebrate a little more free time in their schedules, this also leads to empty chairs and lost revenue. We will share why more appointment gaps happen. Plus, we'll give you lots of digital marketing ideas to keep your appointment book full.
3 min read
How to Attract Your Perfect Salon Clients With Social Media
But what if I told you there are ways to turn your Instagram and Facebook into client magnets? Let's dive into easy hacks to make social media work for your salon, bring in those dream customers, and fill up your calendar!
7 min read
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